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10 ChatGPT Prompts For Knock-’em-Dead Copywriting!

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I remember back in the “old days” when you had to write your copy… alone.

😅

But seriously.

ChatGPT has made it a lot easier to write amazing copy! Even if for no other reason than it gives you a way to easily brainstorm ideas and create a working draft. Which means no more blank page syndrome.

For my businesses, we write a LOT of copy… like every day.

So we’re always looking at ways to improve how quickly and effectively we can output good copy — ChatGPT has been a huge help.

In fact, here are my 10 favorite ChatGPT prompts for knock-’em-dead copywriting (with examples)!

By the way, you should know that inside of my Secrets Trilogy, there are tons of frameworks that you can use to grow your business, sell more products online, drive traffic, and build a following!

And almost ALL of them could be easily plugged into ChatGPT ;)

Get the books below to become a master entrepreneur and marketer!

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1. For Defining Your Dream Customer

The Prompt: I've created a [product] that will help [target market] achieve [result]. Can you please help me define clearly my target market? Specifically, their demographic information.

Especially if you’re new to a niche, brainstorming the target market — who you’re actually trying to attract — is half the battle.

But ChatGPT is actually pretty darn good at defining demographics…

You just need to explain your product or offer to it and it can do the rest. You can then use this information in your copy and even in your ad targeting!

The Example: I've created a book that will help entrepreneurs and marketers drive crazy amounts of traffic to their websites and funnels using new strategies I invented. Can you please help me define clearly my target market? Specifically, their demographic information.

ChatGPT’s Output:

Defining your target market is crucial for effectively marketing your book. Here’s how you can break down the demographic information for a book targeting entrepreneurs and marketers interested in driving traffic to their websites:

  • Age Range: Typically, entrepreneurs and digital marketers range in age from early 20s to mid-50s. This demographic is tech-savvy and actively engaged in digital innovation and entrepreneurship.
  • Professional Status:
  • Entrepreneurs: These could be startup founders, small business owners, and solopreneurs across various industries who need to drive traffic for growth and sales.
  • Marketers: This includes digital marketers, marketing managers, and content creators who are directly involved in strategies to increase online visibility and traffic.
  • Educational Background: Generally, your target audience might have a background in business, marketing, communications, or technology. Many might hold bachelor's degrees or higher, especially in roles that require strategic decision-making.
  • Geographic Locations: While your audience can be global, focusing on urban centers or regions known for tech and startup ecosystems (like Silicon Valley, New York, London, Bangalore) might be beneficial. Online entrepreneurs and marketers can operate from anywhere, so also consider those working remotely or in digital nomad hotspots.
  • Income Level: Your target audience likely ranges from mid to high-income earners, especially if they hold senior marketing roles or have successfully established businesses.
  • Psychographics:
  • Goals: Increasing website traffic, converting leads, maximizing ROI on marketing spend, and staying ahead of industry trends.
  • Challenges: Facing tough competition, keeping up with digital marketing trends, applying and tracking the effectiveness of new strategies.
  • Hobbies/Interests: Likely interested in technology, innovation, business growth strategies, and personal development.
  • Technology Usage: High utilization of digital tools, platforms for business and marketing analytics, social media, and emerging online technologies.

By honing in on these demographic details, you can tailor your marketing strategies and promotional efforts to directly address the needs and interests of your target audience, making your book more appealing and relevant to them.

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2. For Identifying The Pain Points

The Prompt: Using that demographic information and the information I gave you about my product, please create a list of the 5 primary pain points my target market has that are relevant to my offer.

When you’re writing copy, knowing the pain points is critical. It’ll affect your headline, the story you tell, and even how you present your offer.

This can LITERALLY make or break your conversion rates.

And ChatGPT is great at spitting out the paint points — which is especially useful if you’re writing in a niche you’re relatively unfamiliar with.

The Example: Using that demographic information and the information I gave you about my product, please create a list of the 5 primary pain points my target market has that are relevant to my offer.

ChatGPT’s Output:

Certainly! Understanding the primary pain points of your target market will enable you to position your book as a valuable solution to their challenges. Here are five key pain points relevant to entrepreneurs and marketers, which your book on driving traffic through innovative strategies addresses:

  • Difficulty in Attracting Quality Traffic:
  • Pain Point: Many entrepreneurs and marketers struggle to attract visitors who are genuinely interested in their products or services, not just in generating random traffic.
  • Your Offer: Your strategies can help them attract traffic that is not only high in volume but also high in quality, improving conversion rates and customer engagement.
  • Staying Ahead of Rapidly Changing Trends:
  • Pain Point: The digital marketing landscape is constantly evolving, making it difficult to stay updated with the latest effective strategies.
  • Your Offer: Your book introduces new and inventive traffic-driving techniques that are not yet mainstream, giving readers early access to cutting-edge methods.
  • Maximizing Return on Investment (ROI):
  • Pain Point: There is often uncertainty about which strategies will yield the best ROI, leading to hesitancy in investment and experimentation.
  • Your Offer: By offering innovative yet tested strategies, your book promises to optimize marketing expenditures, ensuring that resources are used efficiently to gain maximum returns.
  • Integration of Multiple Marketing Channels:
  • Pain Point: Marketers find it challenging to integrate and manage multiple channels (SEO, social media, email, etc.) effectively to drive traffic.
  • Your Offer: Your strategies can provide insights on how to synergize different marketing channels to create a cohesive, effective marketing funnel.
  • Scalability of Traffic Generation Techniques:
  • Pain Point: Small businesses and startups often struggle to scale their traffic as they grow, as strategies that work at a small scale may not hold up as volume increases.
  • Your Offer: Your book can help them discover scalable strategies that grow with their business, ensuring that they can continue to drive substantial traffic as their audience and market share increase.

By focusing your marketing efforts on these pain points, you can effectively communicate how your book serves as a crucial tool for entrepreneurs and marketers aiming to enhance their website traffic and business growth.

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3. For Identifying The Big Domino

The Prompt: Now please help me identify my big domino statement using this template: If I can make them believe that (my opportunity) is the key to get (result they want the most), and the best/only way to do it is via (my vehicle/method) then all other objections and concerns are null and they have to give me money.

I share a lot more details about “the big domino” in my book, Expert Secrets. But the idea is this — what’s the ONE THING you need to convince your dream customer of that will make every other objection null and void?

The job of your copy, then, is to just knock down that one big domino. 🙂

ChatGPT does a pretty good job of helping you create your big domino statement. But keep in mind that the more info you give it about your product or offer, the better it’ll do at this.

The Example: Now please help me identify my big domino statement using this template: If I can make them believe that (my opportunity) is the key to get (result they want the most), and the best/only way to do it is via (my vehicle/method) then all other objections and concerns are null and they have to give me money.

ChatGPT’s Output:

Based on the information about your book and its target audience, your big domino statement could be structured as follows:

Big Domino Statement:
"If I can make entrepreneurs and digital marketers believe that mastering innovative traffic-driving strategies is the key to significantly increasing quality website traffic, which they desire the most, and the best and only way to do this is via the new and unique methods outlined in my book, then all other objections and concerns about effectiveness, relevancy, and ROI are nullified, compelling them to purchase my book."

This statement emphasizes the exclusivity and effectiveness of your methods, positioning your book as an essential resource for any entrepreneur or marketer aiming to achieve substantial and sustainable increases in their website traffic.

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4. For Writing The HOOK

The Prompt: Using all of the information above, please draft 5 compelling headlines/hooks for a sales page for this product. Please make sure to incorporate the big domino and the pain points into this hook. Follow this structure for each hook: Want [result]? Get [product] that will help you [desired result] without [biggest pain]!

The hook is the MOST important part of any ad or sales page. And ChatGPT can help you write it. However, I’ve found it works best when you give it a structure to follow (which is included in the prompt above).

The Example: Using all of the information above, please draft 5 compelling headlines/hooks for a sales page for this product. Please make sure to incorporate the big domino and the pain points into this hook. Follow this structure for each hook: Want [result]? Get [product] that will help you [desired result] without [biggest pain]!

ChatGPT’s Output:

Certainly! Here are five compelling headlines/hooks for your sales page that incorporate the desired results, the big domino statement, and address the key pain points using the provided structure:

  • "Want to Triple Your Website Traffic? Get 'Traffic Mastery 2024' that will help you attract high-quality visitors without wasting money on outdated techniques!"
  • This hook emphasizes a substantial increase in traffic and promises cost-effectiveness by avoiding obsolete methods.
  • "Want to Lead Your Market? Get 'Traffic Mastery 2024' that will help you stay ahead of digital trends without the constant struggle of catching up!"
  • Here, the promise is staying ahead in the market, focusing on overcoming the challenge of rapidly changing trends.
  • "Want Max ROI from Your Marketing Spend? Get 'Traffic Mastery 2024' that will help you optimize your digital campaigns without uncertainty and risk!"
  • This headline targets marketers looking for assurance on their investments, offering a solution that reduces uncertainty.
  • "Want Scalable Traffic Strategies? Get 'Traffic Mastery 2024' that will help you grow your traffic as your business expands without losing effectiveness!"
  • The focus here is on scalability, addressing the challenge of maintaining traffic growth effectiveness as the business grows.
  • "Want a Unified Marketing Approach? Get 'Traffic Mastery 2024' that will help you integrate all your channels for maximum impact without the complexity and confusion!"
  • This headline promises simplicity and effectiveness in managing multiple marketing channels, a common pain point for digital marketers.

Each of these hooks clearly states a desirable result, introduces the product as the solution, and reassures the audience by addressing a major pain point.

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5. For Telling The STORY

The Prompt: Now please craft a story for the sales page that will come after the headline. It should be compelling and full of empathy. Here are some bullets you can use from my story.

[bullets]

Storytelling is a critical part of copywriting. The best sales pages and emails and ads tell a story.

And ChatGPT does a fair job. But as always the more details you give it the better. The best part about this is that you can just throw all the story details at it in bullet format and then let it worry about sorting it out.

The first draft it gives you won’t get you 100% there… but it can definitely get you 80% of the way!

The Example: Now please craft a story for the sales page that will come after the headline. It should be compelling and full of empathy. Here are some bullets you can use from my story.

- I used to struggle to get website traffic. It was super hard. I'd pay for ads but the cost was too high. Or I'd spend tons of time on traditional strategies like SEO and it wouldn't work.

- And it got worse. My business was losing money because I couldn't figure out how to generate traffic consistently to my website.


ChatGPT’s Output:

Like many of you, I started my journey filled with optimism, ready to conquer the digital world with my innovative ideas and unshakeable determination. However, the reality of online business hit hard and fast. Despite my efforts, driving traffic to my website became an uphill battle—one that I was losing.

Early on, I found myself pouring funds into paid ads, hoping for a miracle. But with each click costing more than I could justify, the returns simply didn't add up. I turned to traditional strategies like SEO, dedicating countless hours to optimizing every page, every post. Yet, the needle barely moved. Traffic trickled in at a pace that couldn't support the dreams I had built.

As days turned into months, the situation grew dire. My business was hemorrhaging money, and the sporadic traffic we managed to attract was nowhere near enough to sustain, let alone grow my business. Desperation set in. I needed a breakthrough, a new path forward, because what I was doing wasn’t working. I needed traffic—not just any traffic, but the right kind, and it had to be consistent.

Refusing to let my dream fade into the background, I embarked on a relentless quest for knowledge. I studied under digital marketing gurus, analyzed what the traffic giants were doing differently, and tested every obscure strategy I could lay my hands on. It was during this exhaustive search that I discovered a series of unconventional strategies—methods that were often overlooked, yet wildly effective.

Harnessing these new strategies, I began to see what I had been missing. The traffic started growing—not just growing, but doubling, then tripling. It was quality traffic, the kind that converts. Finally, my site was bustling with activity, sales started climbing, and my ROI on marketing spend was transforming.

Knowing the struggle and the pain of feeling like you're at a dead end, I refined these strategies and compiled them into what I now offer as "Traffic Mastery 2024." This isn't just a set of instructions; it’s the blueprint that saved my business. It’s designed for you, the entrepreneur who sees where you want to be but just can’t seem to get there. For the marketer who’s tired of betting on the same old tactics that everyone else is using.

"Traffic Mastery 2024" is more than just a book; it's your gateway to transforming your website into a traffic magnet. If you’re ready to turn the tide and drive consistent, quality traffic that will elevate your business, then this is the opportunity you’ve been waiting for.

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6. For Making The OFFER

The Prompt: Now, for the copy, transition from the story to offer. Make it about them and what they’re going to get.

Stories are critical for selling… but they’re only useful if they tie in directly to the offer!

This can be a difficult transition if you’re new to copywriting or even if you’re just second-guessing yourself. So use this prompt to help you brainstorm how you can transition. And create a draft for that portion of your sales page.

The Example: Now, for the copy, transition from the story to offer. Make it about them and what they’re going to get.

ChatGPT’s Output:

Now, It's Your Turn

I've walked the tough path of trial and error so you don't have to. If you're feeling stuck, watching your screen and hoping for those visitor numbers to change, know that you're not alone. I was there, but I made it through, and so can you. With "Traffic Mastery 2024," you're not just buying a book—you're unlocking a new era for your business.

Here’s what you’re going to get with "Traffic Mastery 2024":

Innovative Strategies, Not Just Theories: These are the same unconventional, yet proven methods that turned my trickle of website traffic into a roaring stream. You’ll learn how to deploy these strategies in your own digital space, regardless of your industry.

Step-by-Step Guides for Every Technique: I break down each strategy so that you can easily understand and implement them—no guesswork, just clear, actionable steps that lead to real results.

Scalable Solutions for Growth: Whether you’re starting small or looking to expand your reach, these methods are designed to scale with your business. You'll discover how to increase your traffic as your business grows, ensuring that your growth in traffic is both sustainable and manageable.

Cost-Efficient Practices: Learn how to maximize your ROI by investing in the right strategies that produce tangible results without breaking the bank on ads or other costly tactics.

Insights Into Integration: See how seamlessly these strategies integrate with your existing marketing efforts, enhancing what works and fixing what doesn’t, so your entire marketing machine operates more effectively.

But that's not all.

When you purchase "Traffic Mastery 2024" today, you will also receive exclusive access to a members-only online community where you can exchange ideas with fellow entrepreneurs and digital marketers. Plus, I’ll throw in monthly Q&A sessions with me, where I’ll help troubleshoot your specific challenges and ensure you're on the path to success.

Take Control of Your Traffic Now

Don't let another day pass watching your competitors get ahead while you grapple with stagnant traffic numbers. "Traffic Mastery 2024" isn’t just a tool—it's your roadmap to achieving the traffic and success you’ve dreamed of. Let me help you turn your website into a bustling hub of engaged visitors who are excited about what you have to offer.

[Call to Action Button: Unlock Your Copy of "Traffic Mastery 2024" Now]

Take the step today that your future self will thank you for. Join countless others who have transformed their online presence and are reaping the rewards of mastery over their traffic.

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7. For Writing The Bullets

The Prompt: Next please write the bullets for the sales page. Specifically for these sections...

This is for you if...

This is NOT for you if...

You're going to learn how to...


You saw one example of ChatGPT writing some bullets up above, but there are other opportunities for compelling bullet lists on your sales page.

Specifically, the “This is for you if…”, “This is NOT for you if…”, and the “Here’s what you’re going to learn…” bullets.

This prompt will help you draft those!

The Example: Next please write the bullets for the sales page. Specifically for these sections...

This is for you if...

This is NOT for you if...

You're going to learn how to...


ChatGPT’s Output:

Sure, crafting clear and compelling bullets for these sections will help potential buyers understand exactly who the product is for, who it isn't for, and what they will gain from it. Here’s how these sections could be laid out:

This is for you if...

  • You’re an entrepreneur or marketer who struggles with generating enough traffic to your website and wants a reliable, scalable solution.
  • You’ve tried traditional traffic methods like SEO and paid ads and found them either too costly or too ineffective for the scale you need.
  • ​You are ready to implement new ideas and are open to unconventional strategies that diverge from the mainstream methods everyone else is using.
  • ​You want to not only increase traffic but ensure that it’s high-quality traffic likely to convert into real business results.
  • ​You’re looking for strategies that scale with your business growth, without requiring exponentially more resources or effort.

This is NOT for you if...

  • You expect overnight success without any effort or learning curve. While the strategies are effective, they require commitment and application.
  • You are not open to changing your current methods or trying new approaches to marketing and traffic generation.
  • ​You prefer only using traditional marketing methods and are not interested in exploring innovative or cutting-edge techniques.
  • ​You’re not involved in the operational or strategic decisions of your business’s marketing efforts, as this book requires hands-on application.
  • ​You are looking for a one-size-fits-all solution, as the strategies need to be tailored to fit different business models and market niches.

You're going to learn how to...

  • Effectively analyze and utilize your existing traffic data to make informed decisions that dramatically improve your results.
  • Implement innovative traffic generation strategies that go beyond SEO and paid ads, including viral marketing techniques and leveraging lesser-known digital platforms.
  • ​Integrate and synergize multiple marketing channels to create a cohesive strategy that maximizes exposure and engagement.
  • ​Scale your traffic strategies as your business grows, ensuring that your traffic volume grows with your company.
  • ​Optimize your marketing budget to focus on high-return strategies that increase your site’s visibility without wasting resources.

These bullet points are designed to help potential buyers quickly identify whether "Traffic Mastery 2024" is the right investment for them and what transformative knowledge they can expect to gain from it.

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8. For Writing The Launch Emails

The Prompt: Now please write three emails I can send to my list that will drive to the sales page

This one is honestly dead-simple because ChatGPT already does a good job of writing emails… and if you’ve followed the earlier prompts in the same thread then it already has all the information it needs to do this. I’ve found that three emails is a good number and it produces good length for those emails in a single response.

The Example: Now please write three emails I can send to my list that will drive to the sales page.

ChatGPT’s Output:

Email 1: Introduction to a New Traffic Strategy
Subject Line: Unveil the Secrets to Skyrocketing Your Website Traffic!

Email Body:
Hi [Recipient’s Name],

If you've ever felt like you're throwing money down the drain with costly ads or spending countless hours on SEO with little to show for it, you're not alone. I was exactly where you are now—frustrated and searching for a better way.

That's why I wrote "Traffic Mastery 2024." This isn't just another marketing manual; it's a lifeline for businesses that need real results. I've been where you are, and I've discovered strategies that actually work.

Discover how to:

Attract more visitors without breaking the bank
Convert traffic into genuine leads and sales
Scale your growth with practical, actionable strategies
This book is for those who are serious about taking their digital traffic to the next level. Are you ready?

[Link to Sales Page: Dive into "Traffic Mastery 2024"]

Warm regards,
[Your Name]

Email 2: Highlighting Pain Points and Offering Solutions
Subject Line: Tired of Your Traffic Tactics Not Working? Read This!

Email Body:
Hello [Recipient’s Name],

Does it feel like no matter what you try, your site traffic just won't grow? You're not alone. Many entrepreneurs struggle with inconsistent and low-quality traffic, which means lost sales and stunted growth.

But it doesn’t have to be this way.

In "Traffic Mastery 2024," I delve deep into:

Why traditional traffic methods are failing you
Innovative, low-cost strategies that yield high returns
How to make your traffic efforts consistent and scalable
If you're looking for a breakthrough, this is it. No more guesswork, just results.

[Link to Sales Page: Get Your Blueprint for Success with "Traffic Mastery 2024"]

Best,
[Your Name]

Email 3: Urgency and Call to Action
Subject Line: Last Chance to Transform Your Traffic Strategy!

Email Body:
Hi [Recipient’s Name],

This is your moment to change the game. "Traffic Mastery 2024" has already helped countless entrepreneurs and marketers turn their trickle of traffic into a flood. But don’t just take my word for it — see the results for yourself.

What's inside:

Secrets to unlocking explosive traffic growth
Step-by-step guide on integrating new strategies seamlessly
Methods to maximize your marketing ROI
Don't miss out. It's time to leave your traffic troubles behind and step into a realm of real results.

[Link to Sales Page: Secure Your Copy of "Traffic Mastery 2024" Now]

To your success,
[Your Name]

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9. For Writing The Wrap-Up P.S.

The Prompt: For the sales page, now please write the wrap-up P.S. for the end of the page.

Again, if you’ve been following along then ChatGPT already has everything it needs to write a compelling P.S. for the end of your sales page. So keep it simple!

The Example: For the sales page, now please write the wrap-up P.S. for the end of the page.

ChatGPT’s Output:

Remember, every day that you're not using the strategies in "Traffic Mastery 2024" is another day you're missing out on the traffic—and revenue—you deserve. I’ve been where you are, struggling to make each click count. That’s why I can confidently say that the tactics in this book aren't just theories; they are real-world, battle-tested strategies that deliver results.

Don’t let your competitors beat you to the punch. Grab your copy now and start seeing the kind of traffic that not only visits your site but engages and converts. Plus, if you order today, you’ll gain exclusive access to our monthly traffic mastery webinars—free. This is your moment to make a change. Are you ready to take the leap?

[Link to purchase "Traffic Mastery 2024"]

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10. For The FAQs

The Prompt: Now please write an FAQ for this sales page that addresses the primary objections that the target market might have.

The FAQ section of a sales page is actually super effective. We’ve consistently seen this raise conversion rates.

Why?

Because it’s an easier way for people to get answers to their main objections. If they’re looking at the FAQ then they’re considering buying… and you want the FAQ to be as compelling as possible. ChatGPT can help! And it’ll do better with more information.

The Example: Now please write an FAQ for this sales page that addresses the primary objections that the target market might have.

ChatGPT’s Output:

1. Who is "Traffic Mastery 2024" for?
"Traffic Mastery 2024" is designed for entrepreneurs, small business owners, and digital marketers who are struggling to drive consistent, high-quality traffic to their websites. Whether you’re a startup founder looking to scale or a seasoned marketer seeking fresh strategies, this book offers valuable insights to improve your traffic dramatically.

2. I’ve already tried many traffic strategies; how is this book different?
This book goes beyond traditional methods like SEO and paid ads, which often provide diminishing returns over time. It introduces innovative strategies that are not widely used, giving you a competitive edge. These methods have been tested in various industries, providing real-world success stories as evidence of their effectiveness.

3. What if I'm new to digital marketing? Can I still benefit from this book?
Absolutely! "Traffic Mastery 2024" is written in a straightforward, accessible style with step-by-step guides on implementing each strategy. It’s not just for advanced marketers; beginners will find it equally insightful and easy to follow.

4. How soon can I expect to see results after implementing the strategies in the book?
The time to see results can vary based on several factors, including your industry, current traffic levels, and how quickly you implement and optimize the strategies. However, many readers report seeing noticeable improvements within the first few weeks of applying the techniques discussed.

5. Can these strategies work for any type of business or industry?
Yes, the strategies in "Traffic Mastery 2024" are versatile and can be adapted to any business type, whether you run an e-commerce store, a B2B service, or a personal blog. The principles of effective traffic generation are universal, although the specific applications may vary depending on your unique business context.

6. What if I buy the book and find it’s not for me? Is there a return policy?
We stand behind the value that "Traffic Mastery 2024" offers. If, for any reason, you are not satisfied with your purchase, we offer a 30-day money-back guarantee. We want you to feel confident and secure in your investment.

7. Are there any additional costs involved after purchasing the book?
No, the purchase of "Traffic Mastery 2024" is a one-time expense. However, implementing some strategies might involve minor costs, such as software tools or platforms, depending on your current setup. We aim to focus on cost-effective strategies and provide various options suitable for different budgets.

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Want to Learn More?

Then I’ve got good news!

Inside of my Secrets Trilogy, there are tons of frameworks that you can use to grow your business, sell more products online, drive traffic, and build a following!

And almost ALL of them could be easily plugged into ChatGPT ;)

Get the books below to become a master entrepreneur and marketer!

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