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Creating a Movement: How to Build a Brand That People Follow for Life | #Marketing - Ep. 09
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Episode Recap:
Most businesses sell products… The best businesses create movements! In this episode of The Russell Brunson Show, I’m breaking down what it really takes to build a movement instead of just selling something. If you want to gather a loyal audience, create lasting impact, and turn customers into die-hard fans, this is the episode for you!
Key Highlights:
- The two essential elements every successful movement is built on
- Why writing a book is the foundation for building a loyal following
- How hosting an industry event cements your authority and attracts your dream customers
- The difference between selling a product and leading a movement
- How ClickFunnels became more than just software—by building a movement of Funnel Hackers
- Why legacy comes from creating something bigger than yourself
Building a movement isn’t just about making more sales… It’s about creating real impact and giving people something to rally behind. If you want to attract a loyal audience, establish long-term authority, and build a brand that lasts, it starts with these two key elements.
This episode will show you how to plant your flag, gather your people, and build something that lasts! Let’s do it!
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