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Watch the Journey

Flip THIS switch & buyers go crazy 🔥


Trust me…

It’s not that difficult to get someone to buy from you once.

The trouble is getting them to buy over and over and over again!

So… how do you do that?

This question bugged me so I studied a whole bunch of mass movements literally from the beginning of time – things like religions, cults, founders, businesses and political campaigns.

They all had one this ONE thing in common.

They offered people a totally new opportunity.

In 2001 Steve Jobs didn’t say: “Hey you! Want a nicer CD player?”


He said: “This amazing little device holds 1,000 songs and it goes right in my pocket.”

In 6 years the iPod was the best-selling digital music player of all time and generated $3.5 billion in sales in just one quarter.

The problem is most of us are giving customers an improvement offer.

As soon as I figured this out…

ClickFunnels went from a ‘better-converting website’... to this totally new ‘sales funnel’ idea which has totally changed the game for entrepreneurs.

This is literally how we did it.

And then I put this idea to work for my inner circle members… and it worked for them too.


Are you offering your customers a new opportunity?

Or are you offering them an improvement offer?

After years and years of experimenting all these ideas went into my book Expert Secrets.

It teaches you how to create a mass movement… and get customers who will buy from you again and again.

The New Opportunity is just 1 part of the 3 stages I found and which I’m really excited to share with you all.

So excited… that I’m letting you get a copy of Expert Secrets here for free (just pay S&H).

It will change your business forever.

Talk soon,

— Russell Brunson


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