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FunnelHacker Evolution (FHL International Keynote)

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Episode Recap:

Funnel Hacking LIVE just ended where I spoke multiple times, but I wanted to get my Keynote presentation out to you, titled "FunnelHacker Evolution." This keynote is one of my favorite moments of the event because it gives me a chance to reflect on the journey we've all been on together as FunnelHackers. Over the past decade, we've seen so much growth, both personally and professionally, and I want to do a review of where we've been, where we're going, and how to keep evolving as entrepreneurs in today's marketing landscape.

Throughout the presentation, I share some insights into the power of entrepreneurship - how I believe that entrepreneurs, not politicians or big institutions, are the ones who truly change the world. I also discuss the concept of resistance—how it shows up in our lives every day and how overcoming it is key to fulfilling our higher calling. Lastly, I walk the audience through finding their "ikigai," the Japanese term for your reason for being, and how to use that clarity to drive your business forward.

Key highlights include:

  • Entrepreneurs On The Hero’s Journey: Why the world needs us to step up and lead through innovation and creation.
  • Overcoming Resistance: How to recognize and defeat resistance, the force that stops you from fulfilling your dreams.
  • Finding Your Ikigai: Understanding the intersection of what you love, what you’re good at, what the world needs, and what you can be paid for.

This episode is all about mindset, strategy, and purpose as an entrepreneur and as a #funnelhacker. And if you have any FOMO, here’s a quick taste of everything that was revealed!

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