I wanted to quickly give up an update here on the blog on our 1 million book journey. A few days ago, it was the one year anniversary of the Expert Secrets book launch, so we tallied the numbers and so far, here’s where we’re at…

Yes the rumors are true. Russell collected over $3,000,000 in cash after he gave a 90 minute presentation at Grant Cardone’s 10x event this past weekend.

I’d like to say that I’m the best “explainer video” script writer in the world. I’m not sure who’s responsible for giving out that title, but until I know….I will own it.

Everyone wants to know if their offer is going to work before they launch it. I can’t tell you how many times people ask me to look at their funnels and offers and tell them definitively if it’s going to sell or not.

I spent two hours in the batcave yesterday with Russell, Jake, and Karen. Russell is working furiously on his six presentations for Funnelhacking Live and after 48 hours of creative brainstorming, he had the hook, headline, and framework for ONE of the six. Yes, you read that right. 48 hours. The purpose of our bat meeting was to take that same process and help bang out the next 5 headlines and hooks for the remaining five presentations.

The biggest fear I had when I began working for Russell Brunson was…how to stay in touch and in the flow with the company culture and events while living thousands of miles away. How would I be able to write for and as Russell if I wasn’t at the epicenter of his genius everyday? I came onto the Clickfunnels team as a funnel coach and writer in December 2017, right about the time Russell hired James P. Friel, a project management wizard, to create some new workflows and systems for the growing company. It’s been epic.

But here’s a REALLY important thing to remember about events. There’s almost a 100% guarantee that if you go to an event with the intention of building your business, you will make your money back ten times over.

I can’t believe it’s been almost a year since the Expert Secrets book launch and contest. As you know, we’re on a journey to sell one million copies of my books, DotCom Secrets and Expert Secrets. Before I give you the numbers, a few cool things to update you on…

Now that Clickfunnels is coming out of its infancy and has established itself as a foundational pillar (if not the KING) in the Online Marketing space, I actually have a few minutes to breathe and really reflect on the things we need to do to get to the next milestone (a billion dollars anyone?).

About 5 or 6 years ago, Todd introduced me to the idea of mining Bitcoin. I had no idea what he was doing or why it was important to do, but it sounded cool, so on his advice, I bought a miner box for my computer.

I’ve been addicted to supplements for a long time. Back in the day, I bought a ton without knowing much about them. Bad idea. I was taking 20-40 a day, and wasn’t sure what I was eating. When Anthony DiClementi came out for the biohacking Funnelhacker TV episode, I threw everything away and started over.

The last six weeks has been insane! Between doing a million Facebook Lives, tons of interviews, selling a ton of books, selling a coaching program, changing the funnel three or four times, and about a million other things we’re doing, I can’t believe we got everything done.

But a lot of people don’t realize that the best time to launch a coaching or implementation program is right at the end of your product launch. But we’ve found it’s even better to release the coaching program is in the middle of the launch. We used to call this “launch stacking.”

In fact, a couple days before the book launch, I met a guy who is famous for writing headlines. All he does all day long is write headlines for different products. He charged $100 per headline. I thought “what the heck? Let’s see if he can come up with a better headline than I have on this page.” So I sent him some money.