Behind the scenes look at the creation of the art that sells the art.

On today’s episode Russell talks about the upcoming photo shoot for his Traffic Secrets book, and why we should put as much time and energy into the marketing of our art as we do into the art itself. Here are some of the fascinating things you will hear in this episode:

  • Why watching Russell’s Instagram, should give you an idea of how he has been marketing his book throughout the process of writing it.
  • Why it is important for Russell to think about the marketing of his book before he has even finished writing it.
  • And what kinds of things Russell is doing and has done for the last year to prepare for the launch of the Traffic Secrets book.

So listen here to find out why you should be spending an equivalent amount of energy on making your art sexy, as you did creating the art in the first place.